Major sports events like the Super Bowl, World Cup, or the Olympics can significantly influence betting markets. Here’s how: Increased Volume: Big events attract a larger number of bettors, leading to higher liquidity in the betting markets. This can result in more stable odds, but it also means that odds can change quickly as money flows in. Market Adjustments: Bookmakers adjust their odds based on public sentiment and betting patterns. For example, if a large number of bets are placed on a particular outcome, the odds for that outcome might shorten, reducing potential payouts. Prop Bets: Major events often come with a wide array of prop bets, from the coin toss in the Super Bowl to the number of goals scored in a World Cup final. These can offer unique betting opportunities but often come with higher margins for the bookmaker. Media Influence: Media coverage can heavily influence betting markets. Hype around certain teams, players, or events can lead to skewed odds as the public rushes to bet on popular options, potentially creating value in less favored outcomes. Understanding how major events impact betting markets can help you navigate the increased activity and identify potential opportunities.